/* ============================================
   DESIGN TOKENS
   ============================================ */
:root {
  /* Color */
  --ink: #0B1220;
  /*--ink:#F0F4F8;*/
  --ink-soft: #0B1220;
  --surface: #161F33;
  --surface-raised: #1C2740;
  --hairline: #2A3650;
  --paper: #F4F6FA;
  --paper-dim: #C7CEDE;
  --muted: #8B96AC;
  /*--signal: #3D6BFF;*/
   --signal:#2EC4A0;
  --signal-soft: #5C82FF;
  --amber: #FF9A3D;
  --amber-soft: #FFB066;
 --navy-mid:   #1E3A5F;
  --teal:       #2EC4A0;
  /* Type */
  --font-display: 'Fraunces', serif;
  --font-body: 'Space Grotesk', sans-serif;
  --font-mono: 'JetBrains Mono', monospace;
  --font-logo:  "Orbitron", sans-serif;


  /* Scale */
  --fs-hero: clamp(2.6rem, 6.2vw, 5.6rem);
  --fs-h2: clamp(2rem, 4vw, 3.4rem);
  --fs-h3: clamp(1.3rem, 2vw, 1.7rem);
  --fs-lead: clamp(1.1rem, 1.6vw, 1.4rem);
  --fs-body: 1rem;
  --fs-small: 0.875rem;
  --fs-mono: 0.78rem;

  /* Layout */
  --rail-x: 28px;
  --max-w: 1280px;
  --section-pad: clamp(72px, 11vw, 160px);
  --radius: 2px;
  --radius-card: 4px;

  --ease-out: cubic-bezier(0.16, 1, 0.3, 1);
}

@media (max-width: 720px) {
  :root { --rail-x: 16px; }
}

/* ============================================
   RESET
   ============================================ */
* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--ink);
  color: var(--paper);
  font-family: var(--font-body);
  font-size: var(--fs-body);
  line-height: 1.5;
  -webkit-font-smoothing: antialiased;
  overflow-x: hidden;
  
}
a { color: inherit; text-decoration: none; }
img { max-width: 100%; display: block; }
button { font-family: inherit; cursor: pointer; }
ul { margin: 0; padding: 0; }

::selection { background: var(--signal); color: var(--paper); }

:focus-visible {
  outline: 2px solid var(--amber);
  outline-offset: 3px;
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.001ms !important;
    animation-iteration-count: 1 !important;
    transition-duration: 0.001ms !important;
    scroll-behavior: auto !important;
  }
}

.section-inner {
  max-width: var(--max-w);
  margin: 0 auto;
  padding: 0 calc(var(--rail-x) + 56px);
  position: relative;
}

@media (max-width: 900px) {
  .section-inner { padding: 0 calc(var(--rail-x) + 28px); }
}

/* ============================================
   PIPELINE SIGNATURE RAIL
   ============================================ */
.pipeline-rail {
  position: absolute;
  top: 0;
  left: 0;
  width: var(--rail-x);
  height: 100%;
  pointer-events: none;
  z-index: 1;
}
#pipelineSvg {
  width: 100%;
  height: 100%;
  display: block;
  overflow: visible;
}
.pipeline-path {
  fill: none;
  stroke: var(--hairline);
  stroke-width: 1.5;
}
.pipeline-glow-path {
  fill: none;
  stroke: var(--signal);
  stroke-width: 1.5;
  stroke-dasharray: 0 1;
  filter: drop-shadow(0 0 6px rgba(61, 107, 255, 0.8));
}
.pipeline-dot {
  fill: var(--amber);
  filter: drop-shadow(0 0 8px rgba(255, 154, 61, 0.9));
}
.node-marker {
  position: absolute;
  left: calc(var(--rail-x) * -1 + 8px);
  top: 6px;
  width: 12px;
  height: 12px;
  border-radius: 50%;
  background: var(--ink);
  border: 1.5px solid var(--hairline);
  transition: border-color 0.4s var(--ease-out), background 0.4s var(--ease-out);
}
.node-marker.is-active {
  border-color: var(--amber);
  background: var(--amber);
  box-shadow: 0 0 12px rgba(255, 154, 61, 0.7);
}
.node-marker-final { top: -10px; }

@media (max-width: 720px) {
  .pipeline-rail { width: 16px; }
  .node-marker { left: -10px; width: 9px; height: 9px; }
}

/* ============================================
   TYPOGRAPHY
   ============================================ */
/*.hero-headline,*/
/*.hero-sub*/
/*{*/
/*  opacity: 0;*/
/*}*/

.hero-headline,
.hero-sub {
  opacity: 0;
  will-change: transform, opacity;
}

.hero-headline {
  transform: translateY(120px); /* starts lower */
}

.hero-sub {
  transform: translateY(-120px); /* starts higher */
}

.eyebrow {
  font-family: var(--font-mono);
  font-size: var(--fs-mono);
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--signal-soft);
  margin: 0 0 18px;
  display: flex;
  align-items: center;
  gap: 10px;
  /*display: none;*/
}
.eyebrow::before {
  content: '';
  width: 18px;
  height: 1px;
  background: var(--signal-soft);
  display: inline-block;
}

.section-title {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: var(--fs-h2);
  line-height: 1.08;
  letter-spacing: -0.01em;
  margin: 0 0 20px;
  color: var(--paper);
  max-width: 16ch;
}

.section-lead {
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: var(--fs-lead);
  color: var(--paper-dim);
  max-width: 56ch;
  margin: 0 0 14px;
  line-height: 1.4;
}

.section-sub {
  font-size: 1.02rem;
  color: var(--muted);
  max-width: 52ch;
  /*margin: 0 0 36px;*/
  line-height: 1.6;
}

.section-head { margin-bottom: 0px; position: relative; }

/* ============================================
   BUTTONS
   ============================================ */
.btn {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--font-mono);
  font-size: 0.82rem;
  letter-spacing: 0.04em;
  text-transform: uppercase;
  padding: 15px 28px;
  border-radius: var(--radius);
  border: 1px solid transparent;
  transition: transform 0.35s var(--ease-out), background 0.35s, border-color 0.35s, color 0.35s;
  white-space: nowrap;
}
.btn-primary {
  background: var(--signal);
  color: var(--paper);
}
.btn-primary:hover { background: var(--signal-soft); transform: translateY(-2px); }
.btn-ghost {
  border-color: var(--hairline);
  color: var(--paper);
}
.btn-ghost:hover { border-color: var(--paper); transform: translateY(-2px); }
.btn-outline {
  border-color: var(--hairline);
  color: var(--signal-soft);
  font-size: 0.78rem;
}
.btn-outline::after { content: '→'; transition: transform 0.3s var(--ease-out); }
.btn-outline:hover { border-color: var(--signal-soft); }
.btn-outline:hover::after { transform: translateX(4px); }
.btn-small { padding: 10px 18px; font-size: 0.72rem; }
.btn-large { padding: 19px 36px; font-size: 0.88rem; }

/* ============================================
   HEADER
   ============================================ */
.site-header {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  background: rgba(11, 18, 32, 0.72);
  backdrop-filter: blur(14px);
  border-bottom: 1px solid var(--hairline);
}
.header-inner {
  max-width: var(--max-w);
  margin: 0 auto;
  padding: 18px calc(var(--rail-x) + 56px);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
}
@media (max-width: 900px) { .header-inner { padding: 16px calc(var(--rail-x) + 28px); } }

.logo {
  font-family: var(--font-logo);
  font-size: 1.3rem;
  font-weight: 600;
  letter-spacing: -0.01em;
  display:flex;
  color: var(--teal); 
  width: 30%;
}

.logo img{
    width: 10%;
}

.logo span {  color:var(--navy-mid);}

.primary-nav {
  display: flex;
  gap: 32px;
  font-family: var(--font-mono);
  font-size: 0.78rem;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}
.primary-nav a { color: var(--muted); transition: color 0.3s; position: relative; }
.primary-nav a:hover { color: var(--paper); }
.primary-nav a::after {
  content: '';
  position: absolute;
  bottom: -6px; left: 0;
  width: 0; height: 1px;
  background: var(--amber);
  transition: width 0.3s var(--ease-out);
}
.primary-nav a:hover::after { width: 100%; }

@media (max-width: 800px) { .primary-nav { display: none; } }

/* ============================================
   HERO
   ============================================ */
.hero {
  position: relative;
  min-height: 100vh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding-top: 90px;
  overflow: hidden;
}
.hero-grid {
  position: absolute;
  inset: 0;
  background:
    radial-gradient(ellipse 900px 600px at 78% 12%, rgba(61, 107, 255, 0.22), transparent 60%),
    radial-gradient(ellipse 700px 500px at 8% 85%, rgba(255, 154, 61, 0.10), transparent 65%);
  z-index: 0;
}
.hero-noise {
  position: absolute;
  inset: 0;
  background-image:
    linear-gradient(var(--hairline) 1px, transparent 1px),
    linear-gradient(90deg, var(--hairline) 1px, transparent 1px);
  background-size: 64px 64px;
  opacity: 0.18;
  mask-image: radial-gradient(ellipse 70% 60% at 60% 30%, black, transparent 75%);
}
.hero-inner { position: relative; z-index: 2; padding-top: 40px; padding-bottom: 56px;display:block!important; }

/*.hero-headline {*/
/*  font-family: var(--font-display);*/
/*  font-weight: 500;*/
/*  font-size: var(--fs-hero);*/
/*  line-height: 1.02;*/
/*  letter-spacing: -0.015em;*/
/*  max-width: 17ch;*/
/*  margin: 0 0 28px;*/
/*}*/



.hero-headline {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: var(--fs-hero);
  line-height: 1.02;
  letter-spacing: -0.015em;
  max-width:100%;
  margin: 0 0 28px;
  text-align: center;
  position: relative;
  top: 30px;
}


.hero-headline .accent { color: var(--signal-soft); font-style: italic; font-weight: 400; }

/*.hero-sub {*/
/*  font-size: clamp(1.05rem, 1.5vw, 1.25rem);*/
/*  color: var(--paper-dim);*/
/*  max-width: 46ch;*/
/*  margin: 0 0 40px;*/
/*  line-height: 1.55;*/
/*}*/

.hero-content{
       display: flex;
    justify-content: center;
    height: 396px;
    align-items: end;
    position: relative;
    top: 36px;
}

.hero-sub {
  font-size: clamp(1.05rem, 1.5vw, 1.25rem);
  color: var(--paper-dim);
  max-width: 100%;
  margin: 0 0 40px;
  line-height: 1.55;
  text-align: center;
}

.hero-ctas { display: flex; gap: 18px; flex-wrap: wrap; justify-content:center}

.stats-bar {
  position: relative;
  z-index: 2;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  border-top: 1px solid var(--hairline);
  margin-top: 40px;
}
.stat-item {
  padding: 28px calc(var(--rail-x) + 56px) 28px 28px;
  border-right: 1px solid var(--hairline);
}
.stat-item:first-child { padding-left: calc(var(--rail-x) + 56px); }
.stat-item:last-child { border-right: none; }
.stat-value {
  font-family: var(--font-display);
  font-size: clamp(1.8rem, 3vw, 2.6rem);
  font-weight: 600;
  color: var(--paper);
  display: block;
  line-height: 1;
  margin-bottom: 6px;
}
.stat-label {
  font-family: var(--font-mono);
  font-size: 0.72rem;
  letter-spacing: 0.05em;
  text-transform: uppercase;
  color: var(--muted);
}

@media (max-width: 900px) {
  .stats-bar { grid-template-columns: repeat(2, 1fr); }
  .stat-item { padding: 24px 16px !important; border-right: 1px solid var(--hairline); }
  .stat-item:nth-child(2n) { border-right: none; }
}

/* ============================================
   TRUSTED BY
   ============================================ */
.trusted-by { padding: 64px 0 0; border-top: 1px solid var(--hairline); }
.trusted-title {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.25rem;
  color: var(--paper-dim);
  margin: 0 0 10px;
  text-align: center;
}
.trusted-sub {
  font-size: 0.92rem;
  color: var(--muted);
  text-align: center;
  max-width: 56ch;
  margin: 0 auto 48px;
}
.logo-marquee {
  overflow: hidden;
  border-top: 1px solid var(--hairline);
  border-bottom: 1px solid var(--hairline);
  padding: 28px 0;
  mask-image: linear-gradient(90deg, transparent, black 12%, black 88%, transparent);
}
.logo-track {
  display: flex;
  gap: 64px;
  width: max-content;
  animation: marquee 32s linear infinite;
}


.logo-track .logo-item{
    height: 26px;
    filter: grayscale(1);
}

.logo-track .logo-item:hover{
    filter: none;
}

.logo-track .logo-item div{
    height: 50px;
    width: 140px;
    background-size: contain;
    background-repeat: no-repeat;
}

@keyframes marquee {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}
.logo-item {
  font-family: var(--font-mono);
  font-size: 1.05rem;
  letter-spacing: 0.05em;
  color: var(--muted);
  white-space: nowrap;
  opacity: 0.6;
}

/* ============================================
   SLIDER (Solutions / Media / Case Studies)
   ============================================ */
.slider-wrap {
  position: relative;
  padding: 8px 0 0;
}
.slider-track {
  display: flex;
  gap: 24px;
  padding: 4px calc(var(--rail-x) + 56px) 24px;
  overflow-x: auto;
  scroll-snap-type: x mandatory;
  scrollbar-width: none;
  cursor: grab;
}
.slider-track:active { cursor: grabbing; }
.slider-track::-webkit-scrollbar { display: none; }

@media (max-width: 900px) {
  .slider-track { padding: 4px calc(var(--rail-x) + 28px) 24px; }
}

.solution-card, .media-card {
  flex: 0 0 clamp(280px, 32vw, 380px);
  scroll-snap-align: start;
  background: var(--surface);
  border: 1px solid var(--hairline);
  border-radius: var(--radius-card);
  padding: 36px 30px;
  position: relative;
  transition: border-color 0.4s var(--ease-out), transform 0.4s var(--ease-out), background 0.4s;
  display: flex;
  flex-direction: column;
  min-height: 280px;
}
.solution-card:hover, .media-card:hover {
  border-color: var(--signal);
  transform: translateY(-6px);
  background: var(--surface-raised);
}
.card-tag {
  font-family: var(--font-mono);
  font-size: 0.66rem;
  letter-spacing: 0.1em;
  color: var(--amber-soft);
  margin-bottom: auto;
}
.card-num {
  font-family: var(--font-mono);
  font-size: 0.72rem;
  color: var(--muted);
  margin-bottom: 24px;
}
.solution-card h3, .media-card h3 {
  font-family: var(--font-display);
  font-size: 1.4rem;
  font-weight: 500;
  margin: 24px 0 14px;
  line-height: 1.2;
}
.solution-card p, .media-card p {
  color: var(--muted);
  font-size: 0.95rem;
  line-height: 1.55;
  margin: 0;
}

.slider-controls {
  display: flex;
  align-items: center;
  gap: 20px;
  padding: 0 calc(var(--rail-x) + 56px);
}
@media (max-width: 900px) { .slider-controls { padding: 0 calc(var(--rail-x) + 28px); } }

.slider-btn {
  width: 42px; height: 42px;
  border-radius: 50%;
  border: 1px solid var(--hairline);
  background: transparent;
  color: var(--paper);
  font-size: 1.1rem;
  display: flex;
  align-items: center;
  justify-content: center;
  transition: border-color 0.3s, background 0.3s, transform 0.3s;
  flex-shrink: 0;
}
.slider-btn:hover { border-color: var(--signal); background: var(--surface); transform: scale(1.08); }

.slider-progress {
  flex: 1;
  height: 2px;
  background: var(--hairline);
  position: relative;
  overflow: hidden;
}
.slider-progress-fill {
  position: absolute;
  top: 0; left: 0; height: 100%;
  background: var(--signal);
  width: 25%;
  transition: width 0.4s var(--ease-out), left 0.4s var(--ease-out);
}

/* ============================================
   AI SEARCH
   ============================================ */
.ai-search-section { padding: var(--section-pad) 0; background: var(--ink-soft); }
.ai-search-grid {
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  gap: 64px;
  align-items: start;
}
@media (max-width: 900px) { .ai-search-grid { grid-template-columns: 1fr; } }

.ai-cards { display: flex; flex-direction: column; gap: 2px; }
.ai-card {
  border: 1px solid var(--hairline);
  background: var(--surface);
  padding: 30px 32px;
  position: relative;
  transition: background 0.35s, padding-left 0.35s var(--ease-out);
}
.ai-card + .ai-card { border-top: none; }
.ai-card:hover { background: var(--surface-raised); padding-left: 42px; }
.ai-card:hover::before { opacity: 1; }
.ai-card::before {
  content: '';
  position: absolute;
  left: 0; top: 0; bottom: 0;
  width: 3px;
  background: var(--amber);
  opacity: 0;
  transition: opacity 0.35s;
}
.ai-card-label {
  font-family: var(--font-mono);
  font-size: 0.7rem;
  color: var(--muted);
}
.ai-card h3 {
  font-family: var(--font-display);
  font-size: 1.3rem;
  font-weight: 500;
  margin: 8px 0 10px;
}
.ai-card p { color: var(--muted); font-size: 0.92rem; margin: 0; line-height: 1.5; }

/* ============================================
   INDUSTRIES
   ============================================ */
.industries-section { padding: var(--section-pad) 0; }
.industries-row {
  display: grid;
  grid-template-columns: repeat(5, 1fr);
  border: 1px solid var(--hairline);
  margin-bottom: 40px;
}
@media (max-width: 1000px) { .industries-row { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .industries-row { grid-template-columns: 1fr; } }

.industry-cell {
  padding: 32px 26px;
  border-right: 1px solid var(--hairline);
  border-bottom: 1px solid var(--hairline);
  transition: background 0.35s;
  position: relative;
  overflow: hidden;
}
.industries-row .industry-cell:nth-child(5n) { border-right: none; }
@media (max-width: 1000px) {
  .industry-cell:nth-child(2n) { border-right: none; }
  .industries-row .industry-cell:nth-child(5n) { border-right: 1px solid var(--hairline); }
}
@media (max-width: 560px) {
  .industry-cell { border-right: none !important; }
}
.industry-cell:hover { background: var(--surface); }
.industry-cell h3 {
  font-family: var(--font-display);
  font-size: 1.2rem;
  font-weight: 500;
  margin: 0 0 10px;
}
.industry-cell p { color: var(--muted); font-size: 0.88rem; line-height: 1.5; margin: 0; }

/* ============================================
   WHY LEADCRUNCH
   ============================================ */
.why-section { padding: var(--section-pad) 0; background: var(--ink-soft); }

.compare-table { margin-bottom: 64px; border: 1px solid var(--hairline); }
.compare-row {
  display: grid;
  grid-template-columns: 1fr 1fr;
}
.compare-col {
  padding: 20px 32px;
  font-size: 1rem;
}
.compare-them {
  color: var(--muted);
  text-decoration: line-through;
  text-decoration-color: var(--hairline);
  border-right: 1px solid var(--hairline);
  font-family: var(--font-body);
}
.compare-us {
  color: var(--paper);
  font-family: var(--font-display);
  font-weight: 500;
  font-size: 1.1rem;
  position: relative;
}
.compare-us::before {
  content: '→';
  color: var(--amber);
  margin-right: 12px;
}
.compare-head {
  background: var(--surface);
  font-family: var(--font-mono);
  text-transform: uppercase;
  font-size: 0.74rem;
  letter-spacing: 0.08em;
}
.compare-head .compare-them { color: var(--muted); text-decoration: none; }
.compare-head .compare-us { color: var(--signal-soft); }
.compare-head .compare-us::before { content: ''; margin: 0; }
.compare-row:not(.compare-head) { border-top: 1px solid var(--hairline); }
.compare-row:not(.compare-head):hover { background: rgba(61, 107, 255, 0.05); }

@media (max-width: 700px) {
  .compare-col { padding: 16px 18px; font-size: 0.88rem; }
}

.reasons-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--hairline);
  margin-bottom: 40px;
}
@media (max-width: 900px) { .reasons-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .reasons-grid { grid-template-columns: 1fr; } }
.reason-cell {
  background: var(--ink-soft);
  padding: 30px 28px;
  transition: background 0.35s;
}
.reason-cell:hover { background: var(--surface); }
.reason-cell h4 {
  font-family: var(--font-display);
  font-size: 1.1rem;
  font-weight: 500;
  margin: 0 0 10px;
  color: var(--signal-soft);
}
.reason-cell p { color: var(--muted); font-size: 0.9rem; margin: 0; line-height: 1.5; }

/* ============================================
   CASE STUDIES SLIDER
   ============================================ */
.case-studies-section { padding: var(--section-pad) 0; }
.case-card {
  flex: 0 0 clamp(300px, 42vw, 480px);
  scroll-snap-align: start;
  background: linear-gradient(160deg, var(--surface) 0%, var(--surface-raised) 100%);
  border: 1px solid var(--hairline);
  border-radius: var(--radius-card);
  padding: 40px;
  display: flex;
  flex-direction: column;
  min-height: 320px;
  position: relative;
  overflow: hidden;
  transition: transform 0.4s var(--ease-out), border-color 0.4s;
}
.case-card:hover { transform: translateY(-6px); border-color: var(--signal); }
.case-card::after {
  content: '';
  position: absolute;
  top: -40%; right: -20%;
  width: 220px; height: 220px;
  background: radial-gradient(circle, rgba(61,107,255,0.18), transparent 70%);
  pointer-events: none;
}
.case-industry {
  font-family: var(--font-mono);
  font-size: 0.7rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--amber-soft);
  margin-bottom: 20px;
}
.case-card h3 {
  font-family: var(--font-display);
  font-size: 1.55rem;
  font-weight: 500;
  line-height: 1.2;
  margin: 0 0 16px;
  max-width: 24ch;
}
.case-card p { color: var(--muted); font-size: 0.95rem; line-height: 1.6; margin: 0 0 28px; }
.case-metric {
  margin-top: auto;
  display: flex;
  align-items: baseline;
  gap: 12px;
  border-top: 1px solid var(--hairline);
  padding-top: 20px;
}
.case-metric-value {
  font-family: var(--font-display);
  font-size: 2.1rem;
  font-weight: 600;
  color: var(--signal-soft);
}
.case-metric-label {
  font-family: var(--font-mono);
  font-size: 0.72rem;
  color: var(--muted);
  text-transform: uppercase;
  letter-spacing: 0.04em;
}

/* ============================================
   RESOURCES
   ============================================ */
.resources-section { padding: var(--section-pad) 0; background: var(--ink-soft); }
.resources-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  margin-bottom: 40px;
}
@media (max-width: 900px) { .resources-grid { grid-template-columns: 1fr; } }
.resource-card {
  border: 1px solid var(--hairline);
  padding: 36px 30px;
  background: var(--surface);
  transition: border-color 0.35s, transform 0.35s var(--ease-out);
}
.resource-card:hover { border-color: var(--amber); transform: translateY(-4px); }
.resource-card h3 {
  font-family: var(--font-display);
  font-size: 1.25rem;
  font-weight: 500;
  margin: 0 0 12px;
}
.resource-card p { color: var(--muted); font-size: 0.92rem; line-height: 1.55; margin: 0; }

/* ============================================
   FINAL CTA
   ============================================ */
.final-cta {
  padding: clamp(90px, 14vw, 180px) 0;
  position: relative;
  text-align: center;
  background:
    radial-gradient(ellipse 800px 500px at 50% 0%, rgba(61, 107, 255, 0.18), transparent 65%);
}
.final-cta-inner { max-width: 760px; }
.final-cta-title {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(2.2rem, 4.6vw, 3.6rem);
  line-height: 1.1;
  margin: 0 0 22px;
}
.final-cta-sub {
  color: var(--paper-dim);
  font-size: 1.08rem;
  line-height: 1.6;
  max-width: 56ch;
  margin: 0 auto 44px;
}
.final-cta-buttons {
  display: flex;
  justify-content: center;
  gap: 18px;
  flex-wrap: wrap;
}

/* ============================================
   FOOTER
   ============================================ */
.site-footer {
  border-top: 1px solid var(--hairline);
  padding: 36px 0;
}
.footer-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  flex-wrap: wrap;
}
.footer-inner p { color: var(--muted); font-size: 0.85rem; margin: 0; }

/* ============================================
   SCROLL REVEAL UTILITY
   ============================================ */
.reveal { opacity: 0; transform: translateY(28px); }



.section-flex{
    display: flex;
    justify-content: space-between;
    align-items: center;
    gap: 58px;
    padding-left: 80px;
    padding-right: 80px;
    padding-top: 64px;
    padding-bottom: 64px;
  
}

.section-flex-image
 {
    width: 600px;
    display: flex;
    justify-content: center;
    border-radius: 12px;
    height: 400px;
    background-size: 101% 110%;

}

/* ============================================
   ADDITIONS — Header logo/nav mount, hero CTA mount
   ============================================ */
.logo { align-items: center; gap: 0; width: auto; }
.logo strong { font-weight: 700; }

.header-cta-link { margin-left: auto; }

.eyebrow .eyebrow-text { display: inline-block; }

/* ============================================
   ADDITIONS — WHAT IS GEO (image + copy flex)
   ============================================ */
.what-is-geo-section { padding: var(--section-pad) 0 calc(var(--section-pad) * 0.6); }
.what-is-geo-copy { flex: 1; min-width: 0; }

.section-flex-image {
  flex-shrink: 0;
  position: relative;
  border: 1px solid var(--hairline);
  overflow: hidden;
}
.section-flex-image img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: saturate(0.85) brightness(0.8);
}
.section-flex-image::after {
  content: '';
  position: absolute;
  inset: 0;
  background: linear-gradient(160deg, rgba(11,18,32,0.15) 0%, rgba(11,18,32,0.75) 100%);
  pointer-events: none;
}
.section-flex-image::before {
  content: '';
  position: absolute;
  top: 16px; left: 16px;
  width: 10px; height: 10px;
  border-radius: 50%;
  background: var(--signal);
  box-shadow: 0 0 10px rgba(46, 196, 160, 0.9);
  z-index: 2;
  animation: pulse-dot 2.4s ease-in-out infinite;
}
@keyframes pulse-dot {
  0%, 100% { opacity: 1; transform: scale(1); }
  50% { opacity: 0.5; transform: scale(1.3); }
}

@media (max-width: 900px) {
  .section-flex { flex-direction: column; padding-left: calc(var(--rail-x) + 28px); padding-right: calc(var(--rail-x) + 28px); gap: 40px; }
  .section-flex-image { width: 100%; height: 280px; }
  .what-is-geo-section .section-flex { flex-direction: column-reverse; }
}

/* ============================================
   ADDITIONS — WHY IT MATTERS (buyer questions stack)
   ============================================ */
.why-matters-section { padding: var(--section-pad) 0; border-top: 1px solid var(--hairline); }
.questions-stack {
  display: flex;
  flex-direction: column;
  margin: 48px 0 40px;
  border: 1px solid var(--hairline);
}
.question-row {
  display: flex;
  align-items: center;
  gap: 24px;
  padding: 24px 32px;
  border-bottom: 1px solid var(--hairline);
  position: relative;
  transition: background 0.35s;
}
.question-row:last-child { border-bottom: none; }
.question-row:hover { background: var(--surface); }
.question-mark {
  font-family: var(--font-mono);
  font-size: 0.7rem;
  color: var(--muted);
  flex-shrink: 0;
  width: 28px;
}
.question-text {
  font-family: var(--font-display);
  font-size: 1.15rem;
  font-weight: 400;
  color: var(--paper-dim);
  flex: 1;
}
.question-arrow {
  flex-shrink: 0;
  width: 34px;
  height: 18px;
  background: var(--amber);
  clip-path: polygon(0% 30%, 60% 30%, 60% 0%, 100% 50%, 60% 100%, 60% 70%, 0% 70%);
  opacity: 0.35;
  transition: opacity 0.35s, transform 0.35s var(--ease-out);
}
.question-row:hover .question-arrow { opacity: 1; transform: translateX(4px); }

@media (max-width: 700px) {
  .question-row { padding: 18px 18px; gap: 14px; }
  .question-text { font-size: 0.98rem; }
  .question-arrow { width: 24px; }
}

.why-matters-closing {
  font-size: 1.05rem;
  color: var(--paper-dim);
  max-width: 62ch;
  line-height: 1.6;
  border-left: 2px solid var(--amber);
  padding-left: 20px;
}

/* ============================================
   ADDITIONS — AI SEARCH side image
   ============================================ */
.ai-search-image {
  position: relative;
  border: 1px solid var(--hairline);
  min-height: 360px;
  overflow: hidden;
  align-self: stretch;
}
.ai-search-image img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: saturate(0.8) brightness(0.75);
}
.ai-search-image::after {
  content: '';
  position: absolute;
  inset: 0;
  background: linear-gradient(200deg, rgba(11,18,32,0.1) 0%, rgba(11,18,32,0.8) 100%);
}
@media (max-width: 900px) { .ai-search-image { min-height: 240px; } }

/* ============================================
   ADDITIONS — FRAMEWORK pillars
   ============================================ */
.framework-section { padding: var(--section-pad) 0; }
.pillars-list { display: flex; flex-direction: column; margin-top: 48px; }
.pillar-row {
  display: grid;
  grid-template-columns: 100px 1.3fr 1.7fr;
  gap: 40px;
  padding: 44px 0;
  border-top: 1px solid var(--hairline);
  position: relative;
}
.pillar-row:last-child { border-bottom: 1px solid var(--hairline); }

.pillar-num-wrap {
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  gap: 10px;
}
.pillar-num {
  font-family: var(--font-display);
  font-size: 2.4rem;
  font-weight: 600;
  color: var(--hairline);
  line-height: 1;
}
.pillar-tag {
  font-family: var(--font-mono);
  font-size: 0.66rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--amber-soft);
  padding: 4px 10px;
  border: 1px solid var(--hairline);
  clip-path: polygon(0 0, 100% 0, 92% 100%, 0% 100%);
}

.pillar-main h3 {
  font-family: var(--font-display);
  font-size: 1.5rem;
  font-weight: 500;
  margin: 0 0 12px;
  line-height: 1.2;
}
.pillar-main p {
  color: var(--muted);
  font-size: 0.96rem;
  line-height: 1.55;
  margin: 0 0 16px;
}
.pillar-footnote {
  font-family: var(--font-display);
  font-style: italic;
  color: var(--signal-soft);
  font-size: 0.92rem;
  margin: 0;
}

.pillar-items {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  align-content: flex-start;
}
.pillar-item {
  font-family: var(--font-mono);
  font-size: 0.74rem;
  letter-spacing: 0.02em;
  color: var(--paper-dim);
  padding: 8px 14px;
  background: var(--surface);
  border: 1px solid var(--hairline);
  border-radius: var(--radius);
  white-space: nowrap;
  transition: border-color 0.3s, color 0.3s;
}
.pillar-row:hover .pillar-item { border-color: var(--hairline); }
.pillar-item:hover { border-color: var(--signal); color: var(--paper); }

@media (max-width: 900px) {
  .pillar-row { grid-template-columns: 1fr; gap: 18px; padding: 32px 0; }
  .pillar-num-wrap { flex-direction: row; align-items: center; }
}

/* ============================================
   ADDITIONS — WHY US flex (image + copy above reasons)
   ============================================ */
.why-us-flex {
  display: flex;
  align-items: flex-end;
  justify-content: space-between;
  gap: 48px;
  margin-bottom: 40px;
  flex-wrap: wrap;
}
.why-us-copy { flex: 1; min-width: 260px; }
.why-us-image {
  width: 320px;
  height: 200px;
  flex-shrink: 0;
  border: 1px solid var(--hairline);
  overflow: hidden;
  position: relative;
}
.why-us-image img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  filter: saturate(0.85) brightness(0.82);
}
.why-us-image::after {
  content: '';
  position: absolute;
  inset: 0;
  background: linear-gradient(160deg, rgba(11,18,32,0.1), rgba(11,18,32,0.7));
}
@media (max-width: 700px) {
  .why-us-image { width: 100%; height: 220px; }
}

/* ============================================
   ADDITIONS — FOOTER links
   ============================================ */
.footer-links { display: flex; gap: 24px; list-style: none; }
.footer-links a {
  font-family: var(--font-mono);
  font-size: 0.78rem;
  color: var(--muted);
  transition: color 0.3s;
}
.footer-links a:hover { color: var(--paper); }

/* ============================================
   ADDITIONS — generic clip-path corner accent for cards
   ============================================ */
.solution-card::after,
.resource-card::after {
  content: '';
  position: absolute;
  top: 0; right: 0;
  width: 22px; height: 22px;
  background: var(--hairline);
  clip-path: polygon(100% 0, 0 0, 100% 100%);
  transition: background 0.35s;
}
.solution-card:hover::after, .resource-card:hover::after { background: var(--amber); }

/* ============================================
   ADDITIONS — positioning context for node markers
   ============================================ */
.what-is-geo-section,
.framework-section,
.industries-section,
.why-section,
.resources-section,
.final-cta {
  position: relative;
}
.node-marker { z-index: 5; }

/* ============================================
   ADDITIONS — LinkedIn page specifics
   ============================================ */
.hero-intro {
  font-size: 1rem;
  color: var(--paper-dim);
  max-width: 100%;
  margin: 0 0 32px;
  line-height: 1.6;
  text-align: center;
}

.plain-list {
  list-style: none;
  margin: 0;
  padding: 0;
  display: flex;
  flex-direction: column;
  gap: 10px;
}
.plain-list li {
  font-size: 0.98rem;
  color: var(--paper-dim);
  padding-left: 22px;
  position: relative;
  line-height: 1.5;
}
.plain-list li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 9px;
  width: 8px;
  height: 1px;
  background: var(--signal);
}

.role-row-text { flex: 1; }
.role-row-title {
  font-family: var(--font-display);
  font-size: 1.15rem;
  font-weight: 500;
  color: var(--paper);
  margin: 0 0 6px;
}
.role-row-desc {
  font-size: 0.92rem;
  color: var(--muted);
  margin: 0;
  line-height: 1.5;
}

/* ============================================
   ADDITIONS — SEO page section styles
   ============================================ */

/* --- Vertical numbered list (Visible When Buyers Need You Most) --- */
.numbered-stack {
  display: flex;
  flex-direction: column;
  gap: 0;
  margin: 8px 0 0;
}
.numbered-row {
  display: flex;
  align-items: baseline;
  gap: 18px;
  padding: 14px 0;
  border-bottom: 1px solid var(--hairline);
}
.numbered-row:first-child { border-top: 1px solid var(--hairline); }
.numbered-index {
  font-family: var(--font-mono);
  font-size: 0.78rem;
  color: var(--signal-soft);
  flex-shrink: 0;
  width: 26px;
}
.numbered-text {
  font-family: var(--font-display);
  font-size: 1.05rem;
  color: var(--paper-dim);
}

/* --- Horizontal stat-strip (Why SEO Matters) --- */
.why-seo-section { padding: var(--section-pad) 0; border-top: 1px solid var(--hairline); }
.strip-scroll {
  display: flex;
  gap: 1px;
  background: var(--hairline);
  overflow-x: auto;
  scrollbar-width: none;
  margin: 40px 0 28px;
}
.strip-scroll::-webkit-scrollbar { display: none; }
.strip-item {
  flex: 0 0 220px;
  background: var(--ink-soft);
  padding: 28px 24px;
  transition: background 0.35s;
}
.strip-item:hover { background: var(--surface); }
.strip-item-num {
  font-family: var(--font-display);
  font-size: 1.6rem;
  font-weight: 600;
  color: var(--hairline);
  display: block;
  margin-bottom: 14px;
}
.strip-item-text {
  font-size: 0.94rem;
  color: var(--paper-dim);
  line-height: 1.45;
}
.strip-closing {
  font-family: var(--font-display);
  font-style: italic;
  color: var(--signal-soft);
  font-size: 1.05rem;
  margin: 0;
}

/* --- Pull-quote editorial block (Buying Journeys) --- */
.journeys-section { padding: var(--section-pad) 0; background: var(--ink-soft); }
.journeys-layout {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 56px;
  align-items: center;
}
@media (max-width: 900px) { .journeys-layout { grid-template-columns: 1fr; } }
.journeys-image {
  border: 1px solid var(--hairline);
  overflow: hidden;
  min-height: 320px;
  position: relative;
}
.journeys-image img {
  width: 100%; height: 100%;
  object-fit: cover;
  filter: saturate(0.8) brightness(0.78);
}
.journeys-image::after {
  content: '';
  position: absolute; inset: 0;
  background: linear-gradient(200deg, rgba(11,18,32,0.1), rgba(11,18,32,0.8));
}
.pull-quote {
  font-family: var(--font-display);
  font-style: italic;
  font-weight: 400;
  font-size: clamp(1.3rem, 2.2vw, 1.7rem);
  line-height: 1.4;
  color: var(--paper);
  border-left: 2px solid var(--amber);
  padding-left: 24px;
  margin: 24px 0;
}

/* --- Large-numeral reasons list (What Makes Us Different) --- */
.different-section { padding: var(--section-pad) 0; }
.different-layout {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 56px;
  align-items: start;
}
@media (max-width: 900px) { .different-layout { grid-template-columns: 1fr; } }
.different-image {
  border: 1px solid var(--hairline);
  overflow: hidden;
  min-height: 360px;
  position: relative;
}
.different-image img {
  width: 100%; height: 100%;
  object-fit: cover;
  filter: saturate(0.85) brightness(0.8);
}
.different-image::after {
  content: '';
  position: absolute; inset: 0;
  background: linear-gradient(160deg, rgba(11,18,32,0.1), rgba(11,18,32,0.75));
}
.big-num-list { display: flex; flex-direction: column; }
.big-num-row {
  display: grid;
  grid-template-columns: 64px 1fr;
  gap: 20px;
  padding: 26px 0;
  border-top: 1px solid var(--hairline);
}
.big-num-row:last-child { border-bottom: 1px solid var(--hairline); }
.big-num {
  font-family: var(--font-display);
  font-size: 2.2rem;
  font-weight: 600;
  color: var(--hairline);
  line-height: 1;
}
.big-num-row h3 {
  font-family: var(--font-display);
  font-size: 1.15rem;
  font-weight: 500;
  margin: 0 0 8px;
  color: var(--paper);
}
.big-num-row p {
  font-size: 0.92rem;
  color: var(--muted);
  line-height: 1.5;
  margin: 0;
}

/* --- Checklist style (Business Outcomes) --- */
.outcomes-section { padding: var(--section-pad) 0; background: var(--ink-soft); }
.checklist {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 2px;
  background: var(--hairline);
  margin: 40px 0 28px;
}
@media (max-width: 700px) { .checklist { grid-template-columns: 1fr; } }
.checklist-item {
  background: var(--ink-soft);
  padding: 20px 24px;
  display: flex;
  align-items: center;
  gap: 14px;
  transition: background 0.3s;
}
.checklist-item:hover { background: var(--surface); }
.checklist-mark {
  width: 18px; height: 18px;
  flex-shrink: 0;
  border: 1.5px solid var(--signal);
  border-radius: 50%;
  position: relative;
}
.checklist-mark::after {
  content: '';
  position: absolute;
  left: 4px; top: 1px;
  width: 5px; height: 9px;
  border-right: 1.5px solid var(--signal);
  border-bottom: 1.5px solid var(--signal);
  transform: rotate(45deg);
}
.checklist-text {
  font-family: var(--font-body);
  font-size: 0.96rem;
  color: var(--paper-dim);
}

/* --- Inline pill row (Industries) --- */
.industries-pill-section { padding: var(--section-pad) 0; }
.pill-row {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin: 32px 0 28px;
}
.pill {
  font-family: var(--font-mono);
  font-size: 0.82rem;
  letter-spacing: 0.02em;
  color: var(--paper-dim);
  padding: 12px 22px;
  border: 1px solid var(--hairline);
  border-radius: 999px;
  transition: border-color 0.3s, color 0.3s, transform 0.3s var(--ease-out);
}
.pill:hover {
  border-color: var(--signal);
  color: var(--paper);
  transform: translateY(-3px);
}

/* ============================================
   ADDITIONS — positioning context for node markers (SEO page)
   ============================================ */
.what-is-geo-section,
.framework-section,
.journeys-section,
.outcomes-section,
.industries-pill-section,
.resources-section,
.final-cta {
  position: relative;
}
.node-marker { z-index: 5; }

/* ============================================
   ADDITIONS — ABM page section styles
   ============================================ */

/* --- hero-intro reuse --- */
.hero-intro {
  font-size: 1rem;
  color: var(--paper-dim);
  max-width: 100%;
  margin: 0 0 32px;
  line-height: 1.6;
  text-align: center;
}

/* ============================================================
   WHAT IS ABM — two-column editorial split
   ============================================================ */
.what-is-abm-section { padding: var(--section-pad) 0; position: relative; }
.abm-editorial {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1px;
  background: var(--hairline);
  margin-top: 48px;
}
@media (max-width: 900px) { .abm-editorial { grid-template-columns: 1fr; } }

.abm-editorial-left {
  background: var(--surface);
  padding: 48px 44px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  gap: 24px;
}
.abm-editorial-right {
  background: var(--ink-soft);
  padding: 48px 44px;
  display: flex;
  flex-direction: column;
  gap: 20px;
  position: relative;
  overflow: hidden;
}
.abm-editorial-right::before {
  content: 'ABM';
  position: absolute;
  right: -12px;
  bottom: -20px;
  font-family: var(--font-display);
  font-size: 9rem;
  font-weight: 700;
  color: var(--hairline);
  opacity: 0.35;
  line-height: 1;
  pointer-events: none;
  user-select: none;
}
.abm-definition {
  font-family: var(--font-display);
  font-style: italic;
  font-size: clamp(1.2rem, 2vw, 1.55rem);
  line-height: 1.35;
  color: var(--paper);
  margin: 0;
}
.abm-body {
  font-size: 0.96rem;
  color: var(--muted);
  line-height: 1.6;
  margin: 0;
}
.abm-goal-label {
  font-family: var(--font-mono);
  font-size: 0.74rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--amber-soft);
  margin: 0;
}
.abm-goal {
  font-family: var(--font-display);
  font-size: 1.15rem;
  font-weight: 500;
  color: var(--paper);
  line-height: 1.4;
  margin: 0;
  padding-left: 18px;
  border-left: 2px solid var(--signal);
}
.abm-closing {
  font-size: 0.94rem;
  color: var(--muted);
  line-height: 1.6;
  margin: 0;
}
.abm-image {
  height: 200px;
  overflow: hidden;
  border: 1px solid var(--hairline);
  margin-top: auto;
  position: relative;
}
.abm-image img {
  width: 100%; height: 100%;
  object-fit: cover;
  filter: saturate(0.8) brightness(0.78);
}
.abm-image::after {
  content: '';
  position: absolute; inset: 0;
  background: linear-gradient(160deg, rgba(11,18,32,0.1), rgba(11,18,32,0.75));
}

/* ============================================================
   TRADITIONAL FALLS SHORT — contrast split panel
   ============================================================ */
.falls-short-section {
  padding: var(--section-pad) 0;
  background: var(--ink-soft);
  border-top: 1px solid var(--hairline);
  position: relative;
}
.falls-short-layout {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1px;
  background: var(--hairline);
  margin-top: 40px;
}
@media (max-width: 800px) { .falls-short-layout { grid-template-columns: 1fr; } }
.falls-short-left {
  background: var(--surface);
  padding: 40px 36px;
}
.falls-short-right {
  background: var(--surface-raised);
  padding: 40px 36px;
}
.panel-label {
  font-family: var(--font-mono);
  font-size: 0.7rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  margin-bottom: 24px;
  display: flex;
  align-items: center;
  gap: 10px;
}
.panel-label::before {
  content: '';
  width: 18px; height: 1px;
  display: inline-block;
}
.panel-label--them { color: var(--muted); }
.panel-label--them::before { background: var(--muted); }
.panel-label--us { color: var(--signal); }
.panel-label--us::before { background: var(--signal); }

.challenge-list { display: flex; flex-direction: column; gap: 10px; }
.challenge-item {
  display: flex;
  align-items: center;
  gap: 14px;
  padding: 12px 16px;
  background: var(--ink-soft);
  border: 1px solid var(--hairline);
}
.challenge-x {
  font-family: var(--font-mono);
  font-size: 0.82rem;
  color: var(--muted);
  flex-shrink: 0;
  opacity: 0.5;
}
.challenge-text {
  font-size: 0.94rem;
  color: var(--muted);
  text-decoration: line-through;
  text-decoration-color: var(--hairline);
}
.resolution-text {
  font-family: var(--font-display);
  font-size: 1.1rem;
  font-weight: 400;
  line-height: 1.55;
  color: var(--paper-dim);
}
.resolution-highlight {
  color: var(--paper);
  font-style: italic;
}

/* ============================================================
   BUSINESS VALUE — accent-border tile grid
   ============================================================ */
.business-value-section { padding: var(--section-pad) 0; }
.value-tiles {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1px;
  background: var(--hairline);
  margin-top: 48px;
}
@media (max-width: 900px) { .value-tiles { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .value-tiles { grid-template-columns: 1fr; } }
.value-tile {
  background: var(--ink);
  padding: 36px 32px;
  position: relative;
  transition: background 0.35s;
  overflow: hidden;
}
.value-tile:hover { background: var(--surface); }
.value-tile::before {
  content: '';
  position: absolute;
  top: 0; left: 0; right: 0;
  height: 2px;
  background: linear-gradient(90deg, var(--amber), var(--signal));
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 0.4s var(--ease-out);
}
.value-tile:hover::before { transform: scaleX(1); }
.value-tile-num {
  font-family: var(--font-mono);
  font-size: 0.68rem;
  color: var(--muted);
  letter-spacing: 0.1em;
  margin-bottom: 20px;
  display: block;
}
.value-tile h3 {
  font-family: var(--font-display);
  font-size: 1.2rem;
  font-weight: 500;
  margin: 0 0 12px;
  color: var(--paper);
  line-height: 1.25;
}
.value-tile p {
  font-size: 0.9rem;
  color: var(--muted);
  line-height: 1.55;
  margin: 0;
}
/* Fifth tile spans full width on 3-col */
.value-tile:nth-child(5) {
  grid-column: span 1;
}
@media (min-width: 901px) {
  .value-tiles { grid-template-columns: repeat(3, 1fr); }
  .value-tile:nth-child(4) { grid-column: span 1; }
  .value-tile:nth-child(5) { grid-column: span 2; }
}

/* ============================================================
   ABM FRAMEWORK — stepped timeline
   ============================================================ */
.abm-framework-section { padding: var(--section-pad) 0; background: var(--ink-soft); position: relative; }
.timeline { display: flex; flex-direction: column; margin-top: 48px; position: relative; }
.timeline::before {
  content: '';
  position: absolute;
  left: 31px;
  top: 8px; bottom: 8px;
  width: 1px;
  background: var(--hairline);
}
@media (max-width: 720px) { .timeline::before { left: 19px; } }
.timeline-step {
  display: grid;
  grid-template-columns: 64px 1fr;
  gap: 32px;
  padding: 0 0 48px;
  position: relative;
}
.timeline-step:last-child { padding-bottom: 0; }
@media (max-width: 720px) { .timeline-step { grid-template-columns: 40px 1fr; gap: 18px; } }

.timeline-marker {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 0;
  position: relative;
  z-index: 2;
}
.timeline-dot {
  width: 14px; height: 14px;
  border-radius: 50%;
  background: var(--ink-soft);
  border: 2px solid var(--hairline);
  flex-shrink: 0;
  transition: border-color 0.4s var(--ease-out), background 0.4s;
  margin-top: 6px;
}
.timeline-step.is-visible .timeline-dot {
  border-color: var(--amber);
  background: var(--amber);
  box-shadow: 0 0 12px rgba(255,154,61,0.7);
}
.timeline-num {
  font-family: var(--font-mono);
  font-size: 0.68rem;
  color: var(--muted);
  margin-top: 8px;
  letter-spacing: 0.04em;
}
.timeline-body {
  padding-top: 0;
}
.timeline-body h3 {
  font-family: var(--font-display);
  font-size: 1.45rem;
  font-weight: 500;
  margin: 0 0 12px;
  line-height: 1.2;
  color: var(--paper);
}
.timeline-body > p {
  font-size: 0.96rem;
  color: var(--muted);
  line-height: 1.55;
  margin: 0 0 18px;
}
.timeline-items {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-bottom: 16px;
}
.timeline-item {
  font-family: var(--font-mono);
  font-size: 0.74rem;
  letter-spacing: 0.02em;
  color: var(--paper-dim);
  padding: 7px 13px;
  background: var(--surface);
  border: 1px solid var(--hairline);
  border-radius: var(--radius);
  transition: border-color 0.3s, color 0.3s;
}
.timeline-item:hover { border-color: var(--signal); color: var(--paper); }
.timeline-footnote {
  font-family: var(--font-display);
  font-style: italic;
  color: var(--signal-soft);
  font-size: 0.9rem;
  margin: 0;
}
.timeline-connector {
  position: absolute;
  left: 31px;
  top: 20px; bottom: -28px;
  width: 1px;
  background: transparent;
}
@media (max-width: 720px) { .timeline-connector { left: 19px; } }

/* ============================================================
   WHO BENEFITS — mosaic grid
   ============================================================ */
.who-benefits-section { padding: var(--section-pad) 0; position: relative; }
.mosaic-grid {
  display: grid;
  grid-template-columns: repeat(6, 1fr);
  grid-template-rows: auto auto;
  gap: 1px;
  background: var(--hairline);
  margin-top: 48px;
}
@media (max-width: 900px) { .mosaic-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .mosaic-grid { grid-template-columns: 1fr; } }
.mosaic-cell {
  background: var(--ink);
  padding: 36px 30px;
  position: relative;
  transition: background 0.35s;
  overflow: hidden;
}
.mosaic-cell:hover { background: var(--surface); }
/* Mosaic spans: 1→3col, 2→3col, 3→2col, 4→2col, 5→2col */
.mosaic-cell:nth-child(1) { grid-column: span 3; }
.mosaic-cell:nth-child(2) { grid-column: span 3; }
.mosaic-cell:nth-child(3) { grid-column: span 2; }
.mosaic-cell:nth-child(4) { grid-column: span 2; }
.mosaic-cell:nth-child(5) { grid-column: span 2; }
@media (max-width: 900px) {
  .mosaic-cell:nth-child(n) { grid-column: span 1; }
}
.mosaic-cell-num {
  font-family: var(--font-mono);
  font-size: 0.68rem;
  color: var(--signal-soft);
  letter-spacing: 0.1em;
  margin-bottom: 20px;
  display: block;
}
.mosaic-cell h3 {
  font-family: var(--font-display);
  font-size: 1.25rem;
  font-weight: 500;
  margin: 0 0 12px;
  color: var(--paper);
  line-height: 1.2;
}
.mosaic-cell p { font-size: 0.9rem; color: var(--muted); line-height: 1.55; margin: 0; }
/* Diagonal clip accent on first cell */
.mosaic-cell:nth-child(1)::after {
  content: '';
  position: absolute;
  top: 0; right: 0;
  width: 48px; height: 48px;
  background: var(--amber);
  clip-path: polygon(100% 0, 0 0, 100% 100%);
  opacity: 0.45;
  transition: opacity 0.35s;
}
.mosaic-cell:nth-child(1):hover::after { opacity: 0.9; }

/* ============================================================
   WHY US — 4-column token strip
   ============================================================ */
.why-us-section { padding: var(--section-pad) 0; background: var(--ink-soft); position: relative; }
.token-strip {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1px;
  background: var(--hairline);
  margin-top: 48px;
  margin-bottom: 48px;
}
@media (max-width: 900px) { .token-strip { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .token-strip { grid-template-columns: 1fr; } }
.token-cell {
  background: var(--ink-soft);
  padding: 36px 28px;
  transition: background 0.35s;
  position: relative;
}
.token-cell:hover { background: var(--surface); }
.token-cell::after {
  content: '';
  position: absolute;
  bottom: 0; left: 0; right: 0;
  height: 2px;
  background: var(--signal);
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 0.4s var(--ease-out);
}
.token-cell:hover::after { transform: scaleX(1); }
.token-cell h3 {
  font-family: var(--font-display);
  font-size: 1.1rem;
  font-weight: 500;
  color: var(--signal-soft);
  margin: 0 0 12px;
  line-height: 1.25;
}
.token-cell p { font-size: 0.9rem; color: var(--muted); line-height: 1.55; margin: 0; }
.why-us-image-wrap {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 48px;
  align-items: center;
  margin-top: 40px;
}
@media (max-width: 800px) { .why-us-image-wrap { grid-template-columns: 1fr; } }
.why-us-image {
  height: 280px;
  border: 1px solid var(--hairline);
  overflow: hidden;
  position: relative;
}
.why-us-image img {
  width: 100%; height: 100%;
  object-fit: cover;
  filter: saturate(0.85) brightness(0.8);
}
.why-us-image::after {
  content: '';
  position: absolute; inset: 0;
  background: linear-gradient(160deg, rgba(11,18,32,0.1), rgba(11,18,32,0.75));
}
.why-us-caption {
  display: flex;
  flex-direction: column;
  gap: 12px;
}

/* ============================================================
   CLOSING STATEMENT — full editorial with large pull quote
   ============================================================ */
.closing-editorial-section {
  padding: var(--section-pad) 0;
  background:
    radial-gradient(ellipse 900px 500px at 60% 0%, rgba(46,196,160,0.07), transparent 60%),
    radial-gradient(ellipse 600px 400px at 20% 90%, rgba(255,154,61,0.06), transparent 65%);
  border-top: 1px solid var(--hairline);
  position: relative;
}
.closing-editorial-inner {
  max-width: 820px;
}
.closing-pull-quote {
  font-family: var(--font-display);
  font-style: italic;
  font-size: clamp(1.8rem, 3.5vw, 2.8rem);
  font-weight: 500;
  line-height: 1.2;
  color: var(--paper);
  margin: 32px 0 40px;
  padding-left: 32px;
  border-left: 3px solid var(--amber);
  max-width: 20ch;
}
.closing-paragraphs {
  display: flex;
  flex-direction: column;
  gap: 14px;
}
.closing-para {
  font-size: 1.02rem;
  color: var(--paper-dim);
  line-height: 1.65;
  max-width: 62ch;
}


/* ============================================================
   ABOUT PAGE — all new section styles
   ============================================================ */

.hero-intro, .hero-mission {
  font-size: 1rem;
  color: var(--paper-dim);
  max-width: 100%;
  line-height: 1.65;
  text-align: center;
  margin: 0 0 16px;
}
.hero-mission {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.1rem;
  color: var(--signal-soft);
  margin-bottom: 32px;
}

/* ============================================================
   WHY WE EXIST — cascade refutation layout
   ============================================================ */
.why-exist-section { padding: var(--section-pad) 0; background: var(--ink-soft); position: relative; }
.why-exist-layout {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 80px;
  align-items: start;
  margin-top: 48px;
}
@media (max-width: 900px) { .why-exist-layout { grid-template-columns: 1fr; gap: 40px; } }

/* Left: the "more leads" cascade */
.cascade-col { display: flex; flex-direction: column; }
.cascade-intro {
  font-size: 1rem;
  color: var(--muted);
  line-height: 1.6;
  margin: 0 0 24px;
}
.cascade-item {
  font-family: var(--font-display);
  font-weight: 500;
  font-size: clamp(1.4rem, 2.5vw, 2rem);
  color: var(--hairline);
  line-height: 1.1;
  padding: 10px 0;
  border-bottom: 1px solid var(--hairline);
  transition: color 0.4s;
  position: relative;
  padding-left: 20px;
}
.cascade-item::before {
  content: '';
  position: absolute;
  left: 0; top: 50%;
  transform: translateY(-50%);
  width: 4px; height: 0;
  background: var(--amber);
  transition: height 0.4s var(--ease-out);
}
.cascade-item.is-lit { color: var(--paper-dim); }
.cascade-item.is-lit::before { height: 70%; }
.cascade-rebuttal {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.1rem;
  color: var(--amber-soft);
  margin: 24px 0 0;
}

/* Right: the counter-statements */
.counter-col { display: flex; flex-direction: column; gap: 0; }
.counter-statement {
  font-family: var(--font-display);
  font-size: clamp(1.1rem, 1.8vw, 1.4rem);
  font-weight: 500;
  color: var(--paper);
  line-height: 1.3;
  padding: 18px 0 18px 24px;
  border-left: 2px solid var(--hairline);
  transition: border-color 0.4s, color 0.4s;
}
.counter-statement.is-signal { border-left-color: var(--signal); color: var(--paper); }
.counter-body {
  font-size: 0.96rem;
  color: var(--muted);
  line-height: 1.6;
  margin: 28px 0 20px;
}
.counter-closing-row {
  display: flex;
  flex-direction: column;
  gap: 0;
  border: 1px solid var(--hairline);
  margin-top: 8px;
}
.counter-closing-item {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1rem;
  color: var(--signal-soft);
  padding: 14px 20px;
  border-bottom: 1px solid var(--hairline);
}
.counter-closing-item:last-child { border-bottom: none; }

/* ============================================================
   WHAT WE DO — 2×4 capability grid with hover reveal
   ============================================================ */
.what-we-do-section { padding: var(--section-pad) 0; position: relative; }
.capability-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1px;
  background: var(--hairline);
  margin-top: 48px;
}
@media (max-width: 1000px) { .capability-grid { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 560px) { .capability-grid { grid-template-columns: 1fr; } }

.capability-card {
  background: var(--ink);
  padding: 32px 28px;
  position: relative;
  overflow: hidden;
  min-height: 180px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  cursor: default;
  transition: background 0.4s var(--ease-out);
}
.capability-card:hover { background: var(--surface-raised); }
.capability-card-num {
  font-family: var(--font-mono);
  font-size: 0.68rem;
  color: var(--muted);
  letter-spacing: 0.1em;
  margin-bottom: 16px;
  display: block;
}
.capability-card h3 {
  font-family: var(--font-display);
  font-size: 1.05rem;
  font-weight: 500;
  color: var(--paper);
  margin: 0;
  line-height: 1.3;
  transition: transform 0.4s var(--ease-out);
  position: relative;
  z-index: 2;
}
.capability-card:hover h3 { transform: translateY(-4px); }
.capability-desc {
  font-size: 0.86rem;
  color: var(--muted);
  line-height: 1.5;
  margin: 0;
  max-height: 0;
  overflow: hidden;
  opacity: 0;
  transition: max-height 0.5s var(--ease-out), opacity 0.4s, margin 0.4s;
  position: relative;
  z-index: 2;
}
.capability-card:hover .capability-desc {
  max-height: 80px;
  opacity: 1;
  margin-top: 12px;
}
/* Arrow accent — grows on hover */
.capability-arrow {
  position: absolute;
  bottom: 20px; right: 20px;
  font-family: var(--font-mono);
  font-size: 1rem;
  color: var(--hairline);
  transition: color 0.3s, transform 0.35s var(--ease-out);
}
.capability-card:hover .capability-arrow { color: var(--signal); transform: translate(3px, -3px); }

/* ============================================================
   MODERN GROWTH — channel discovery grid
   ============================================================ */
.modern-growth-section { padding: var(--section-pad) 0; background: var(--ink-soft); position: relative; }
.channel-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1px;
  background: var(--hairline);
  margin: 36px 0 32px;
}
@media (max-width: 800px) { .channel-grid { grid-template-columns: repeat(2, 1fr); } }
.channel-cell {
  background: var(--surface);
  padding: 24px 20px;
  display: flex;
  align-items: center;
  gap: 14px;
  transition: background 0.35s;
}
.channel-cell:hover { background: var(--surface-raised); }
.channel-pip {
  width: 8px; height: 8px;
  border-radius: 50%;
  background: var(--signal);
  flex-shrink: 0;
  box-shadow: 0 0 8px rgba(46,196,160,0.6);
}
.channel-label {
  font-family: var(--font-body);
  font-size: 0.94rem;
  color: var(--paper-dim);
}
.modern-growth-body {
  font-size: 0.98rem;
  color: var(--muted);
  line-height: 1.6;
  max-width: 60ch;
  margin: 0 0 12px;
}
.modern-growth-closing {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.1rem;
  color: var(--signal-soft);
  max-width: 52ch;
  border-left: 2px solid var(--signal);
  padding-left: 20px;
  margin: 0;
}

/* ============================================================
   OUR APPROACH — 2×2 quadrant layout
   ============================================================ */
.approach-section { padding: var(--section-pad) 0; position: relative; }
.quadrant-intro {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.05rem;
  color: var(--paper-dim);
  margin: 0 0 40px;
}
.quadrant-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1px;
  background: var(--hairline);
}
@media (max-width: 700px) { .quadrant-grid { grid-template-columns: 1fr; } }
.quadrant-cell {
  background: var(--ink);
  padding: 44px 40px;
  position: relative;
  overflow: hidden;
  transition: background 0.4s;
}
.quadrant-cell:hover { background: var(--surface); }
/* Quadrant position labels */
.quadrant-cell:nth-child(1)::after { content: 'NW'; }
.quadrant-cell:nth-child(2)::after { content: 'NE'; }
.quadrant-cell:nth-child(3)::after { content: 'SW'; }
.quadrant-cell:nth-child(4)::after { content: 'SE'; }
.quadrant-cell::after {
  position: absolute;
  bottom: 14px; right: 18px;
  font-family: var(--font-mono);
  font-size: 0.62rem;
  color: var(--hairline);
  letter-spacing: 0.08em;
  pointer-events: none;
}
.quadrant-num {
  font-family: var(--font-display);
  font-size: 3.2rem;
  font-weight: 600;
  color: var(--hairline);
  line-height: 1;
  margin-bottom: 16px;
  display: block;
  transition: color 0.4s;
}
.quadrant-cell:hover .quadrant-num { color: var(--amber); }
.quadrant-cell h3 {
  font-family: var(--font-display);
  font-size: 1.25rem;
  font-weight: 500;
  color: var(--paper);
  margin: 0 0 12px;
  line-height: 1.25;
}
.quadrant-cell p {
  font-size: 0.92rem;
  color: var(--muted);
  line-height: 1.55;
  margin: 0;
}

/* ============================================================
   WHO WE HELP — industry pills + closing
   ============================================================ */
.who-help-section { padding: var(--section-pad) 0; background: var(--ink-soft); position: relative; }
.industry-pill-row {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin: 32px 0 28px;
}
.industry-pill {
  font-family: var(--font-mono);
  font-size: 0.82rem;
  letter-spacing: 0.02em;
  color: var(--paper-dim);
  padding: 11px 22px;
  border: 1px solid var(--hairline);
  border-radius: 999px;
  transition: border-color 0.3s, color 0.3s, background 0.3s, transform 0.3s var(--ease-out);
}
.industry-pill:hover {
  border-color: var(--signal);
  color: var(--ink);
  background: var(--signal);
  transform: translateY(-3px);
}
.who-help-closing {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.05rem;
  color: var(--paper-dim);
  max-width: 56ch;
  line-height: 1.5;
}
.who-help-closing strong { color: var(--paper); font-style: normal; }

/* ============================================================
   MORE THAN — 4 initiative tiles in a row
   ============================================================ */
.more-than-section { padding: var(--section-pad) 0; position: relative; }
.initiative-row {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 1px;
  background: var(--hairline);
  margin: 40px 0 28px;
}
@media (max-width: 900px) { .initiative-row { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 480px) { .initiative-row { grid-template-columns: 1fr; } }
.initiative-tile {
  background: var(--ink);
  padding: 36px 28px;
  position: relative;
  transition: background 0.35s;
  overflow: hidden;
}
.initiative-tile:hover { background: var(--surface); }
.initiative-tile::before {
  content: '';
  position: absolute;
  left: 0; top: 0; bottom: 0;
  width: 2px;
  background: var(--signal);
  transform: scaleY(0);
  transform-origin: top;
  transition: transform 0.4s var(--ease-out);
}
.initiative-tile:hover::before { transform: scaleY(1); }
.initiative-tile-num {
  font-family: var(--font-mono);
  font-size: 0.68rem;
  color: var(--muted);
  letter-spacing: 0.1em;
  margin-bottom: 20px;
  display: block;
}
.initiative-tile h3 {
  font-family: var(--font-display);
  font-size: 1.1rem;
  font-weight: 500;
  color: var(--signal-soft);
  margin: 0 0 10px;
  line-height: 1.25;
}
.initiative-tile p { font-size: 0.88rem; color: var(--muted); line-height: 1.5; margin: 0; }
.more-than-closing {
  font-size: 0.96rem;
  color: var(--muted);
  line-height: 1.6;
  margin: 0;
}

/* ============================================================
   VISION — editorial pillar list
   ============================================================ */
.vision-section { padding: var(--section-pad) 0; background: var(--ink-soft); position: relative; }
.vision-layout {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 80px;
  margin-top: 40px;
  align-items: start;
}
@media (max-width: 900px) { .vision-layout { grid-template-columns: 1fr; gap: 36px; } }
.vision-copy { display: flex; flex-direction: column; gap: 18px; }
.vision-body, .vision-statement {
  font-size: 0.98rem;
  color: var(--muted);
  line-height: 1.65;
  margin: 0;
}
.vision-statement {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.1rem;
  color: var(--paper-dim);
}
.vision-pillars { display: flex; flex-direction: column; gap: 0; }
.vision-pillar {
  font-family: var(--font-display);
  font-size: clamp(1.5rem, 2.8vw, 2.1rem);
  font-weight: 500;
  color: var(--hairline);
  padding: 18px 0;
  border-bottom: 1px solid var(--hairline);
  line-height: 1.15;
  transition: color 0.4s var(--ease-out), padding-left 0.4s var(--ease-out);
  cursor: default;
}
.vision-pillar:first-child { border-top: 1px solid var(--hairline); }
.vision-pillar:hover { color: var(--paper); padding-left: 16px; }
.vision-pillar.is-last { color: var(--signal-soft); }
.vision-pillar.is-last:hover { color: var(--signal); }

/* ============================================================
   FUTURE OF GROWTH — full-bleed statement block
   ============================================================ */
.future-section {
  padding: var(--section-pad) 0;
  position: relative;
  background:
    radial-gradient(ellipse 700px 400px at 50% 0%, rgba(46,196,160,0.07), transparent 60%),
    radial-gradient(ellipse 500px 300px at 20% 100%, rgba(255,154,61,0.05), transparent 65%);
  border-top: 1px solid var(--hairline);
}
.future-cascade { display: flex; flex-direction: column; gap: 0; margin: 32px 0 28px; }
.future-cascade-item {
  font-family: var(--font-display);
  font-size: clamp(1.1rem, 2.2vw, 1.6rem);
  font-weight: 400;
  color: var(--muted);
  padding: 14px 0;
  border-bottom: 1px solid var(--hairline);
  display: flex;
  align-items: center;
  gap: 16px;
  transition: color 0.35s;
}
.future-cascade-item:first-child { border-top: 1px solid var(--hairline); }
.future-cascade-item:hover { color: var(--paper-dim); }
.future-cascade-dot {
  width: 6px; height: 6px;
  border-radius: 50%;
  background: var(--hairline);
  flex-shrink: 0;
  transition: background 0.35s, box-shadow 0.35s;
}
.future-cascade-item:hover .future-cascade-dot {
  background: var(--signal);
  box-shadow: 0 0 8px rgba(46,196,160,0.7);
}
.future-constant {
  font-family: var(--font-display);
  font-style: italic;
  font-size: clamp(1.2rem, 2vw, 1.55rem);
  color: var(--paper);
  border-left: 3px solid var(--amber);
  padding-left: 24px;
  margin: 0 0 28px;
  line-height: 1.4;
  max-width: 38ch;
}
.future-body {
  font-size: 0.98rem;
  color: var(--muted);
  max-width: 56ch;
  line-height: 1.65;
  margin: 0 0 28px;
}
.future-closing-pair { display: flex; flex-direction: column; gap: 0; max-width: 52ch; }
.future-closing-line {
  font-family: var(--font-display);
  font-size: 1.05rem;
  padding: 12px 20px;
  border: 1px solid var(--hairline);
  color: var(--paper-dim);
  border-bottom: none;
}
.future-closing-line:last-child {
  border-bottom: 1px solid var(--hairline);
  color: var(--signal-soft);
  font-style: italic;
}


/* ============================================================
   CONTENT SYNDICATION PAGE — all new section styles
   ============================================================ */

.hero-intro {
  font-size: 1rem;
  color: var(--paper-dim);
  max-width: 100%;
  line-height: 1.65;
  text-align: center;
  margin: 0 0 32px;
}

/* ── WHAT IS SYNDICATION — typographic watermark split ── */
.what-is-section {
  padding: var(--section-pad) 0;
  background: var(--ink-soft);
  position: relative;
  overflow: hidden;
}
.what-is-watermark {
  position: absolute;
  right: -40px; top: 50%;
  transform: translateY(-50%);
  font-family: var(--font-display);
  font-size: clamp(6rem, 14vw, 13rem);
  font-weight: 700;
  color: var(--hairline);
  opacity: 0.18;
  white-space: nowrap;
  pointer-events: none;
  user-select: none;
  line-height: 1;
  letter-spacing: -0.02em;
}
.what-is-layout {
  display: grid;
  grid-template-columns: 1.1fr 1fr;
  gap: 72px;
  align-items: start;
  position: relative;
  z-index: 2;
}
@media (max-width: 900px) { .what-is-layout { grid-template-columns: 1fr; gap: 36px; } }

.what-is-definition {
  font-family: var(--font-display);
  font-size: clamp(1.3rem, 2.2vw, 1.75rem);
  font-weight: 500;
  color: var(--paper);
  line-height: 1.3;
  margin: 0 0 24px;
}
.what-is-body {
  font-size: 0.96rem;
  color: var(--muted);
  line-height: 1.65;
  margin: 0 0 18px;
}
.what-is-formats {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin: 16px 0;
}
.what-is-format-tag {
  font-family: var(--font-mono);
  font-size: 0.74rem;
  letter-spacing: 0.04em;
  color: var(--amber-soft);
  padding: 6px 14px;
  border: 1px solid var(--amber);
  border-radius: var(--radius);
  opacity: 0.8;
  transition: opacity 0.3s, background 0.3s;
}
.what-is-format-tag:hover { opacity: 1; background: rgba(255,154,61,0.08); }
.what-is-formats-close {
  font-size: 0.94rem;
  color: var(--muted);
  line-height: 1.6;
  margin: 4px 0 0;
}

.what-is-right { display: flex; flex-direction: column; gap: 0; }
.what-is-image {
  border: 1px solid var(--hairline);
  overflow: hidden;
  height: 260px;
  position: relative;
  margin-bottom: 1px;
}
.what-is-image img {
  width: 100%; height: 100%;
  object-fit: cover;
  filter: saturate(0.8) brightness(0.75);
}
.what-is-image::after {
  content: '';
  position: absolute; inset: 0;
  background: linear-gradient(160deg, rgba(11,18,32,0.1), rgba(11,18,32,0.75));
}
.what-is-result {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.05rem;
  color: var(--signal-soft);
  padding: 20px 24px;
  border: 1px solid var(--hairline);
  border-top: none;
  line-height: 1.45;
}

/* ── WHY IT MATTERS — buyer journey cascade ── */
.why-matters-synd-section {
  padding: var(--section-pad) 0;
  position: relative;
}
.buyer-cascade {
  margin: 40px 0 32px;
  display: flex;
  flex-direction: column;
  gap: 0;
}
.buyer-cascade-row {
  display: flex;
  align-items: center;
  gap: 20px;
  padding: 18px 0;
  border-bottom: 1px solid var(--hairline);
  transition: padding-left 0.4s var(--ease-out);
  cursor: default;
}
.buyer-cascade-row:first-child { border-top: 1px solid var(--hairline); }
.buyer-cascade-row:hover { padding-left: 12px; }
/* Each row indents progressively more */
.buyer-cascade-row:nth-child(1) { padding-left: 0; }
.buyer-cascade-row:nth-child(2) { padding-left: 20px; }
.buyer-cascade-row:nth-child(3) { padding-left: 40px; }
.buyer-cascade-row:nth-child(4) { padding-left: 60px; }
.buyer-cascade-row:nth-child(5) { padding-left: 80px; }
@media (max-width: 720px) {
  .buyer-cascade-row:nth-child(n) { padding-left: 0; }
}
.buyer-cascade-idx {
  font-family: var(--font-mono);
  font-size: 0.66rem;
  color: var(--signal-soft);
  flex-shrink: 0;
  letter-spacing: 0.06em;
  width: 24px;
}
.buyer-cascade-text {
  font-family: var(--font-display);
  font-size: clamp(1rem, 1.8vw, 1.3rem);
  color: var(--paper-dim);
  font-weight: 400;
}
.buyer-cascade-bar {
  margin-left: auto;
  height: 2px;
  background: var(--signal);
  flex-shrink: 0;
  border-radius: 1px;
  transition: width 0.5s var(--ease-out);
}
/* Each bar grows wider as cascade progresses */
.buyer-cascade-row:nth-child(1) .buyer-cascade-bar { width: 16px; }
.buyer-cascade-row:nth-child(2) .buyer-cascade-bar { width: 28px; }
.buyer-cascade-row:nth-child(3) .buyer-cascade-bar { width: 40px; }
.buyer-cascade-row:nth-child(4) .buyer-cascade-bar { width: 52px; }
.buyer-cascade-row:nth-child(5) .buyer-cascade-bar { width: 64px; }
.buyer-cascade-closing {
  font-size: 0.98rem;
  color: var(--muted);
  line-height: 1.65;
  max-width: 64ch;
  margin: 0;
}

/* ── CONTENT DESERVES MORE — contrast banner ── */
.content-deserves-section {
  padding: var(--section-pad) 0;
  background: var(--surface);
  border-top: 1px solid var(--hairline);
  border-bottom: 1px solid var(--hairline);
  position: relative;
  overflow: hidden;
}
.content-deserves-layout {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1px;
  background: var(--hairline);
  margin-top: 44px;
}
@media (max-width: 800px) { .content-deserves-layout { grid-template-columns: 1fr; } }
.deserves-panel {
  padding: 48px 44px;
  position: relative;
}
.deserves-panel--without {
  background: var(--ink);
}
.deserves-panel--with {
  background: var(--surface-raised);
}
.deserves-label {
  font-family: var(--font-mono);
  font-size: 0.7rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  margin-bottom: 24px;
  display: flex;
  align-items: center;
  gap: 10px;
}
.deserves-label::before { content: ''; width: 18px; height: 1px; display: inline-block; }
.deserves-panel--without .deserves-label { color: var(--muted); }
.deserves-panel--without .deserves-label::before { background: var(--muted); }
.deserves-panel--with .deserves-label { color: var(--signal); }
.deserves-panel--with .deserves-label::before { background: var(--signal); }
.deserves-body {
  font-size: 0.98rem;
  color: var(--muted);
  line-height: 1.65;
  margin: 0;
}
.deserves-panel--with .deserves-body { color: var(--paper-dim); }
/* Subtle X mark top-right for without panel */
.deserves-panel--without::after {
  content: '✕';
  position: absolute;
  top: 20px; right: 24px;
  font-size: 1.1rem;
  color: var(--hairline);
  opacity: 0.5;
}
/* Check mark top-right for with panel */
.deserves-panel--with::after {
  content: '✓';
  position: absolute;
  top: 20px; right: 24px;
  font-size: 1.2rem;
  color: var(--signal);
  opacity: 0.6;
}

/* ── OUR APPROACH — pillar rows (reusing existing, no change) ── */
.synd-approach-section {
  padding: var(--section-pad) 0;
  background: var(--ink-soft);
  position: relative;
}

/* ── WHAT MAKES GREAT — 4-factor bold-title grid ── */
.what-makes-great-section {
  padding: var(--section-pad) 0;
  position: relative;
}
.great-factors {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1px;
  background: var(--hairline);
  margin-top: 48px;
}
@media (max-width: 700px) { .great-factors { grid-template-columns: 1fr; } }
.great-factor {
  background: var(--ink);
  padding: 48px 44px;
  position: relative;
  overflow: hidden;
  transition: background 0.4s;
}
.great-factor:hover { background: var(--surface); }
.great-factor-title {
  font-family: var(--font-display);
  font-size: clamp(2.2rem, 4vw, 3.4rem);
  font-weight: 600;
  color: var(--hairline);
  line-height: 1;
  margin: 0 0 20px;
  transition: color 0.4s var(--ease-out);
  letter-spacing: -0.01em;
}
.great-factor:hover .great-factor-title { color: var(--paper); }
.great-factor-desc {
  font-size: 0.96rem;
  color: var(--muted);
  line-height: 1.6;
  margin: 0;
  max-width: 34ch;
}
/* Corner accent line */
.great-factor::before {
  content: '';
  position: absolute;
  top: 0; left: 0; right: 0;
  height: 2px;
  background: linear-gradient(90deg, var(--amber), var(--signal));
  transform: scaleX(0);
  transform-origin: left;
  transition: transform 0.5s var(--ease-out);
}
.great-factor:hover::before { transform: scaleX(1); }

/* ── OUTCOMES — two-col checklist ── */
.synd-outcomes-section {
  padding: var(--section-pad) 0;
  background: var(--ink-soft);
  position: relative;
}
.synd-checklist {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 2px;
  background: var(--hairline);
  margin: 40px 0 28px;
}
@media (max-width: 600px) { .synd-checklist { grid-template-columns: 1fr; } }
.synd-check-item {
  background: var(--ink-soft);
  padding: 18px 22px;
  display: flex;
  align-items: center;
  gap: 14px;
  transition: background 0.3s;
}
.synd-check-item:hover { background: var(--surface); }
.synd-check-mark {
  width: 20px; height: 20px;
  border-radius: 50%;
  border: 1.5px solid var(--signal);
  flex-shrink: 0;
  position: relative;
}
.synd-check-mark::after {
  content: '';
  position: absolute;
  left: 5px; top: 2px;
  width: 5px; height: 9px;
  border-right: 1.5px solid var(--signal);
  border-bottom: 1.5px solid var(--signal);
  transform: rotate(45deg);
}
.synd-check-text {
  font-size: 0.95rem;
  color: var(--paper-dim);
}
.synd-outcomes-closing {
  font-family: var(--font-display);
  font-style: italic;
  color: var(--signal-soft);
  font-size: 1.05rem;
  margin: 0;
}

/* ── IDEAL FOR — content type tag mosaic ── */
.ideal-for-section {
  padding: var(--section-pad) 0;
  position: relative;
}
.content-type-mosaic {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
  margin: 36px 0 28px;
}
.content-type-tag {
  font-family: var(--font-mono);
  font-size: 0.84rem;
  letter-spacing: 0.03em;
  color: var(--paper-dim);
  padding: 14px 24px;
  border: 1px solid var(--hairline);
  background: var(--surface);
  position: relative;
  overflow: hidden;
  transition: color 0.3s, border-color 0.3s, transform 0.35s var(--ease-out);
  /* Parallelogram shape */
  clip-path: polygon(6px 0%, 100% 0%, calc(100% - 6px) 100%, 0% 100%);
}
.content-type-tag:hover {
  border-color: var(--signal);
  color: var(--paper);
  transform: translateY(-4px);
}
.content-type-tag::before {
  content: '';
  position: absolute;
  inset: 0;
  background: linear-gradient(135deg, rgba(46,196,160,0.07), transparent);
  opacity: 0;
  transition: opacity 0.3s;
}
.content-type-tag:hover::before { opacity: 1; }
.ideal-closing {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.05rem;
  color: var(--paper-dim);
  max-width: 52ch;
  border-left: 2px solid var(--amber);
  padding-left: 20px;
  margin: 0;
}

/* ── WHY US — 4-col vertical divider token strip ── */
.why-us-synd-section {
  padding: var(--section-pad) 0;
  background: var(--ink-soft);
  position: relative;
}
.synd-token-strip {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  margin-top: 48px;
  position: relative;
}
@media (max-width: 900px) { .synd-token-strip { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 480px) { .synd-token-strip { grid-template-columns: 1fr; } }
.synd-token-cell {
  padding: 36px 32px;
  position: relative;
  transition: background 0.35s;
}
.synd-token-cell:hover { background: var(--surface); }
/* Vertical right divider between cells */
.synd-token-cell:not(:last-child)::after {
  content: '';
  position: absolute;
  right: 0; top: 16px; bottom: 16px;
  width: 1px;
  background: var(--hairline);
}
@media (max-width: 900px) {
  .synd-token-cell:nth-child(2)::after { display: none; }
}
.synd-token-num {
  font-family: var(--font-mono);
  font-size: 0.66rem;
  color: var(--signal-soft);
  letter-spacing: 0.08em;
  margin-bottom: 16px;
  display: block;
}
.synd-token-cell h3 {
  font-family: var(--font-display);
  font-size: 1.05rem;
  font-weight: 500;
  color: var(--paper);
  margin: 0 0 12px;
  line-height: 1.3;
}
.synd-token-cell p {
  font-size: 0.88rem;
  color: var(--muted);
  line-height: 1.55;
  margin: 0;
}

/* ── CLOSING STATEMENT — typographic banner ── */
.synd-closing-section {
  padding: var(--section-pad) 0;
  position: relative;
  border-top: 1px solid var(--hairline);
  overflow: hidden;
}
.synd-closing-watermark {
  position: absolute;
  left: -20px; bottom: -30px;
  font-family: var(--font-display);
  font-size: clamp(5rem, 12vw, 11rem);
  font-weight: 700;
  color: var(--hairline);
  opacity: 0.12;
  white-space: nowrap;
  pointer-events: none;
  user-select: none;
  line-height: 1;
  letter-spacing: -0.02em;
}
.synd-closing-layout {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 72px;
  align-items: center;
  position: relative;
  z-index: 2;
}
@media (max-width: 900px) { .synd-closing-layout { grid-template-columns: 1fr; gap: 32px; } }
.synd-closing-title-large {
  font-family: var(--font-display);
  font-size: clamp(1.8rem, 3.5vw, 2.8rem);
  font-weight: 500;
  color: var(--paper);
  line-height: 1.15;
  margin: 0 0 8px;
}
.synd-closing-body {
  font-size: 0.98rem;
  color: var(--muted);
  line-height: 1.65;
  margin: 24px 0 16px;
  max-width: 52ch;
}
.synd-closing-final {
  font-family: var(--font-display);
  font-style: italic;
  font-size: 1.05rem;
  color: var(--signal-soft);
  max-width: 48ch;
  border-left: 2px solid var(--signal);
  padding-left: 18px;
  margin: 0;
}

